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12:47 AM Anonymous 6 Comments

The primary reason most accounting marketing programs fail is because the accountant attempts to treat his or her services as a commodity. Unfortunately, this often leads to very low response and low quality of clientele. There are volumes of accountants who have tried very expensive marketing programs offered by many companies lured by difficult-to-enforce guarantees experiencing disastrous financial consequences. The majority of these marketing failures centralize on the programs using commodity-marketing techniques. Norwood CPA

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The Small Business Administration says family-owned businesses account for 90% of all businesses in the US. This number includes huge, family-owned corporations like Mars Inc. and Wal-Mart and top earners like Berkshire-Hathaway. But most family businesses are small ones. The Census Bureau says 28% of small businesses are family-owned, which in turn account for 42% of all small business receipts. https://paisanotax.com

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